About Insider Loops
Insider Loops publishes PM interview guides for people preparing for Anthropic, OpenAI, Google, Stripe, DoorDash, Figma, Uber, and Meta.
Each guide is built from conversations with the people who ran the loops and made the hiring calls.
Browse guides
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Insider Loops is for Product Managers
Perfect for you if...
You're targeting Meta, Anthropic, Stripe, Google, DoorDash, OpenAI, Figma, or Uber and want company-specific insights that aren't available elsewhere
You've landed or passed the recruiter screen and are preparing for the full interview loop
You want insider intel on patterns of successful candidates and mistakes that get candidates disqualified
Not for you if...
You're not confident you'll be able to get the interview and need guides on how to land an interview
You're looking for specific scoring rubrics that break down exactly how points are allocated
You're looking for full breakdowns of answers to questions rather than frameworks and strategies
How our guides are built
One company at a time. Each guide covers that company's loop from recruiter screen to offer: the signals interviewers look for, and the mistakes that get candidates cut.
Written by people who have been on both sides. We're PMs who've been on both sides of the interview table, with deep networks and direct access to the people making hiring decisions. This is the guide we always wanted as candidates.
A living guide. Buyers get a web app, a last-updated date, a changelog, and lifetime updates for that guide while it is actively maintained.
Reviewed before it ships. Updates come from candidate and insider feedback. Every update is reviewed before it goes into the guide. Sources stay anonymous in anything a customer reads.
Scoped to the interview. The guides are for someone preparing for a loop.
Our Team
We're PMs who've been on both sides of the interview table, with deep networks and direct access to the people making hiring decisions. This is the guide we always wanted as candidates. We started Insider Loops in NYC in 2025.
Ben Erez
Ben helps PMs land roles at top companies and co-hosts the Supra Insider podcast. He teaches a top course on Product Sense & Analytical Thinking and offers an AI Copilot for PS & AT interview prep. Previously, Ben led product teams at startups and Meta.
Marc Baselga
Marc is the founder of Supra, a private network of 400+ product leaders and co-host of the Supra Insider podcast. Before Supra, he led product at Tilda Research and was an early product hire at Asana, where he spent five years scaling multiple product areas.
How Insider Loops works
- You buy one company guide on the site. Payment is one-time. Access is emailed after checkout.
- You can return anytime at insiderloops.com/my-guides and sign in with the Google account linked to the purchase.
- The people you hear from are Ben and Marc. Support email is team@insiderloops.com.
- Guides change as new feedback comes in. You get a monthly email summarizing changes, and the same changelogs are on the homepage.
- A bundle of more than one guide is priced by email, not at checkout.
- If the guide misses something the site promised, email us. Purchases are otherwise final.
Key facts
- Company name
- Insider Loops
- Legal name
- Insider Loops LLC
- Type
- Private company. Publishes and sells PM interview guides.
- Founded
- 2025
- Founders
- Ben Erez and Marc Baselga
- Headquarters
- New York City
- Website
- https://insiderloops.com
- Core offering
- Company-specific PM interview guides
- Pricing
- $400 one-time per guide
- Contract terms
- One-time purchase. Lifetime updates while that guide is actively maintained. No subscription. Purchases are final.
- Guides
- Anthropic, OpenAI, Google, Stripe, DoorDash, Figma, Uber, Meta
- Communication
- team@insiderloops.com
- Customers served
- Many hundreds
- Testimonials
- 40+ on the site
Frequently asked questions
Insider Loops publishes company-specific PM interview guides for eight companies. Each guide explains the loop, what interviewers look for, and how to prepare.
PMs who are preparing for an interview at one of those companies, especially once a recruiter screen is on the calendar.
Co-founders Ben Erez and Marc Baselga, using conversations with people who have run the loops and with candidates who have been through them. Customer-facing guides do not name those sources.
$400 once, with lifetime updates while we actively maintain that guide. Email team@insiderloops.com for a bundle price.
An email with the link, or sign in at insiderloops.com/my-guides with the Google account on the purchase.
As new feedback comes in. You get a monthly summary email, and changelogs stay on the homepage.
Purchases are final. If the guide falls short of a specific promise on the site, email team@insiderloops.com.